Warm greetings in Christmas colours.
With her training in print journalism and long experience in communications, E.g. has assembled quite a few publishable pieces in her time. She’s written articles for real-live daily newspapers, created ads for the church’s Christmas or Easter service schedule, composed fundraising letters for non-profit organizations, and co-produced entire 36-page quarterlies, to name just a few items.
Her involvement in these works has frequently (usually? ) extended to the layout. A “big picture” person, E.g. enjoys visualising the entire project throughout all its stages of development. This leads to her use of a common industry practice which, when I’ve been privileged to see it, always tickles my funnybone: the
TITLE GOES HERE
As a placeholder until the article is written or the visual is chosen, E.g. will type something into the text box or picture box, in the font of the finished product if it has been decided in advance. I smile to see the following phrases in elegant typeface or 36-point script:
Ad that won’t pay for itself
Heartwarming photo caption
Blah blah blah
You get the idea, a cheery behind-the-scenes irreverence that helps reduce the tensions built up in working to deadline.
My own publishing efforts — entries on this blog, a squaredancing club newsletter, letter-sized posters for some community event — have been pretty simple fare. Occasionally I’ve entered “Title Goes Here” or, more often, “Blibbity” . I’m not even sure where that word came from. It might be one of E.g.’s terms, so cute and winsome that I adopted it for myself.
Today’s blog posting is called “Blibbity” because
This is an announcement.
Not a big announcement, mind you.
Not a big announcement, says Turtle.
No. It is simply to let you know that, with the holiday season barreling down upon us now, things may be uneven in their workloads. There will be dog biscuits to bake, parties to give and attend, Christmas cards to address and mail, hikes to excurt upon, presents to prepare, church services to sing at, family members to greet, all those lovely things.
And so, Turtle has decided to pre-schedule.
Although I will keep up the daily postings, few if any will begin, “Today we…” Instead, there will be memes, one-minute-naturalist pieces, photos of the furkids, rhymes, recipes, all that sort of advancedly-preparable blibbity.
And never fear, I will also do my best to keep up to date on your blogs. Fair’s fair.
Have a good weekend, everybody!